Call it the anti-Viagra. It's not a product for the man who can't get the party started. It's for the man who ends the party too soon.Competition is heating up to treat premature ejaculation, or PE, which may afflict one-in-three men at some point in their lives—and not just when they're teenagers.
Promescent, an FDA-approved, over-the-counter spray to treat PE. The spray uses lidocaine to reduce sensitivity and allow for longer performance. It is absorbed quickly so as not to be transferred to sexual partners. From here: http://www.nbcnews.com/business/new-sex-drug-men-too-much-hurry-8C11329732
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